Indie-pop artist okaywill just followed up on his latest lighthearted single “Falling for you” with an amusing animated short.
Last week, South Carolina-based okaywill debuted his latest dance-worthy pop single with “Falling For You”. Today, the nineteen-year old singer-songwriter and producer returns with an animated music video for the bit on Majestic Casual Records.
“Falling For You” displays a supremely cheerful side of okaywill’s sound with energetic production and bright melodies. The artist’s soft vocals are innocent and inviting throughout the verses, ascending in the chorus to a joyous topline that is instantly memorable.
The newly released music video, directed by Gung-Kai Koo and Po-Chen Chia and art directed by Anthony Zinonos, captures the essence of “Falling For You” perfectly. okaywill’s character quite literally falls through the scene as the minimalistic shapes tear and shift colors along the way. The film’s pastel colors compliment the warm theme as okaywill describes akin to “when you fall in love and you feel like the earth is crashing in on you. It’s like when you first lay eyes on the most beautiful thing you’ve seen.”
The new single “Falling For You” and music video are out now on Majestic Casual Records. The release marks another solid step towards okaywill’s debut EP, due later this year.